What is the Born Method?

The Born Method is a mother-found, mother-led transformational coaching practice. Founded by Ipek Gray, blends data science, behavioral analysis, and ancient wisdom to deliver personalized, practical guidance. Built on a patented system created by her mother, Dr. Sibel Arda, and refined through over 50,000 birth date analyses, the method draws on mathematical patterns in nature and ancient texts—combining sacred geometry, light, and time-based wisdom. Using a unique 20-digit matrix based on birth dates, The Born Method reveals life purpose, communication style, personal cycles, and relationship dynamics—offering soul-centered, data-driven clarity for life’s most important decisions.

What makes this method unique is its capacity to deliver highly personalized, practical information for individuals, families, relationships, teams, and companies.

My Story

I started my journey with this method over 25 years ago in Turkey. My mother, an orthodontist, began creating "Hayatin Matematigi" or "Mathematical System of Life." As she developed this approach, numbers and birthdays became part of our daily conversations. We found comfort and clarity in using numbers to understand the world around us. Numbers guided me through school friendships, activities, applications, and job interviews.

Though I never intended to pursue a career in “numbers coaching” like my mother, my work was also centered on math, numbers and the power of data. After earning my master's in Economics from Columbia University, I focused on educational investments, aiding education nonprofits in growing their impact, which earned me recognition as Forbes 30 Under 30 in education in 2019.

After over 10 years in this field, I decided to use my personal and professional experience to grow my mother’s work in the U.S. This led to the creation of the Born Method. I find joy in helping people and organizations achieve their full potential by combining data, behavioral science and ancient spiritual knowledge linked to our birth dates. I currently live in Miami with my husband and two sons.